Alberta Gambling Research Institute

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https://prism.ucalgary.ca/handle/1880/100001

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Browsing Alberta Gambling Research Institute by Subject "Advertising -- Gambling"

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    Does Gambling Advertising Contribute to Problem Gambling?
    (eCOMMUNITY: International Journal of Mental Health & Addiction, 2005-11-21) Griffiths, Mark D.
    Advertising of gambling is a potential public health issue if it can be shown that advertising has a direct and material effect on gambling participation or that advertising has a direct affect on problem gambling outcomes (generally or for specific populations). This paper attempts to overview the literature on gambling and advertising. Since there is very little empirical literature in the area, this paper also examines other areas of potential relevance including a brief overview of alcohol advertising and its effects as there may well be lessons and insights that can be learned. It is very clear that the question of whether increased gambling advertising leads to increased gambling problems just cannot be answered on the base of such a small pool of data. It is argued that there has to be a strong commitment to socially responsible behaviour across the gambling industry. Socially responsible advertising should form one of the elements of protection afforded to ordinary customers and be reflected in codes of practice. Furthermore, children and problem gamblers deserve additional shielding from exposure to gambling products and premises, and their advertising.
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    ItemOpen Access
    Gambling advertising: A critical research review
    (Responsible Gambling Trust, 2014) Binde, Per
    This report provides a critical review of research on gambling advertising, with particular attention to studies that concern the impact of such advertising on participation in gambling and the prevalence of problem gambling. Methodological issues and the potential of research approaches to produce reliable results are discussed, providing a basis for recommendations about future studies. The report has been commissioned by the Responsible Gambling Trust in the UK and the aim is that the Trust, other organizations and researchers will find the report useful when forming research priorities and planning studies. More generally, the report serves as an introduction to the topic of gambling advertising.