Selling project management to senior executives: the case for avoiding crisis sales?

dc.contributor.authorThomas, Jen
dc.contributor.authorDelisle, Cen
dc.contributor.authorJugdev, Kamen
dc.contributor.authorBuckle, P.en
dc.date.accessioned2007-01-29T23:58:48Z
dc.date.available2007-01-29T23:58:48Z
dc.date.issued2002-06
dc.description.abstractWorldwide, project management is gaining acceptance as a business competency for many organizations. On one hand, it is noted that there is a growing interest in the use of elements of project management in virtually every segment of every industry. On the other hand, long-term investment in project management remains a tough sell at the executive level. Knowing that the lack of senior management support is consistently identified as a key factor in failed projects, this disconnect is a growing concern for practitioners. This paper presents the preliminary results of the first phase of a research project designed to develop an understanding of the reasons for this conundrum.en
dc.description.refereedYesen
dc.format.extent1972927 bytes
dc.format.mimetypeapplication/pdf
dc.identifier.citationProject Management Journal, 33(2), 2002, 19–28.en
dc.identifier.doihttp://dx.doi.org/10.11575/PRISM/30198
dc.identifier.issn8756-9728.
dc.identifier.urihttp://hdl.handle.net/1880/44254
dc.language.isoengen
dc.publisherProject Management Instituteen
dc.publisher.corporateUniversity of Calgaryen
dc.publisher.facultyEngineeringen
dc.subjectEngineeringen
dc.subjectProject Managementen
dc.subject.otherexecutivesen
dc.subject.othervalue addeden
dc.subject.otherselling servicesen
dc.titleSelling project management to senior executives: the case for avoiding crisis sales?en
dc.typejournal article
thesis.degree.disciplineCivil Engineeringen
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